TLDR: Netcore Unbxd, a division of Netcore Cloud, has launched ‘Enrichment for Agentic Commerce,’ an innovative AI-powered platform. This solution aims to make retailers’ product catalogs readily discoverable by advanced AI shopping agents such as ChatGPT, Google Gemini, and Alexa, addressing the critical need for structured and semantic data in the rapidly evolving AI-first commerce environment.
NEW YORK – Netcore Cloud, a prominent global leader in intelligent customer engagement and personalization, has announced the introduction of its groundbreaking platform, ‘Enrichment for Agentic Commerce.’ This first-of-its-kind innovation is designed to empower retailers by ensuring their product catalogs are discoverable by emerging agentic shopping channels, including popular AI assistants like ChatGPT, Google Gemini, and Alexa. The launch, announced on November 6, 2025, positions Netcore Unbxd at the forefront of the ‘Agentic Commerce’ revolution, which is being driven by advancements such as OpenAI’s Instant Checkout and the Agentic Commerce Protocol (ACP).
The core challenge addressed by this new platform is the prevalent issue of unstructured and incomplete product data among retailers. According to Netcore Cloud, less than 20% of retailers currently possess metadata rich enough for effective AI discovery. This deficiency often results in poor rankings in agentic search results, inaccurate product recommendations, and ultimately, lost conversion opportunities across AI-driven commerce channels.
Rajesh Jain, Founder and Group MD of Netcore Cloud, emphasized the shift in the digital retail paradigm, stating, “If search was about SEO, agentic commerce is about data quality. Retailers today are invisible to AI unless their data is structured, semantic, and ACP-ready. With Enrichment for Agentic Commerce, we’re helping brands build that foundation, ensuring their products stay visible and relevant in the AI-first era of discovery.” The platform creates a crucial metadata layer that enables AI agents to better understand, index, and recommend products.
The ‘Enrichment for Agentic Commerce’ platform leverages advanced AI, including Large Language Models (LLMs) and product taxonomies, to automatically analyze, normalize, and enrich product catalogs. Its functionalities include: Adding semantic attributes such as color, material, use-case, and eco-labels. Generating SEO and AI-friendly titles and descriptions. Validating compliance with schema.org and ACP standards. Outputting enriched JSON or feed-ready data specifically optimized for AI assistants.
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Nishant Jain, Chief Strategy Officer at Netcore Cloud, further highlighted the importance of robust data, remarking, “Smart discovery starts with smarter data. You can’t build a smart agent on messy data. This enrichment layer ensures brands stay visible, discoverable, and ready for AI-native commerce both for humans and AI agents.” By transforming raw product data into an intelligent, structured foundation, Netcore Unbxd aims to provide brands with a competitive advantage as agentic commerce continues to redefine the future of digital retail.
