TLDR: Credera, a global consulting firm and part of Omnicom Group, has been awarded the Amazon Web Services (AWS) Generative AI Competency. This achievement reinforces its position as an AWS Premier Tier Services Partner and highlights its expertise in delivering advanced AI solutions for digital transformation. The firm’s Chief Digital Officer, Phil Lockhart, emphasized Credera’s commitment to empowering clients with AI capabilities to drive efficiency, innovation, and competitive advantage.
DALLAS – Credera, a prominent global consulting firm specializing in transformation, MarTech, artificial intelligence (AI), and technology, has officially announced its achievement of the Amazon Web Services (AWS) Generative AI Competency. This significant recognition further solidifies Credera’s standing as an AWS Premier Tier Services Partner, underscoring its profound expertise in leveraging AWS technologies to facilitate the implementation of advanced AI solutions and accelerate digital transformation for its diverse clientele.
Phil Lockhart, Chief Digital Officer at Credera, expressed his pride in this accomplishment, stating, “We are honored to achieve the AWS Generative AI Competency, which underscores our commitment to delivering innovative, AI-driven solutions that create real business impact for our clients.” He further added, “Earning the AWS Generative AI Competency demonstrates Credera’s ability to help clients unlock AI’s potential to drive efficiency, innovation, and competitive advantage.”
The AWS Generative AI Competency is exclusively granted to partners who exhibit exceptional technical proficiency and a proven track record of successful client engagements in deploying generative AI solutions on the AWS platform. For Credera, attaining this competency marks a pivotal milestone, reaffirming its unwavering dedication to equipping clients with sophisticated AI capabilities. These capabilities are designed to yield transformative business outcomes, enhance customer experiences through hyper-personalized content, streamline operational efficiencies, and generate actionable insights that drive growth.
This latest achievement expands Credera’s already impressive portfolio of AWS distinctions, further cementing its reputation as a leader in AI-driven transformation. As an Omnicom company, Credera plays a crucial role in housing Omnicom’s Amazon Center of Excellence. This center is further enriched by Credera’s previous accomplishments, which include AWS Competencies in Energy & Utilities, DevOps, Data & Analytics, Machine Learning, Migration, Security, and Advertising & Marketing Technology. Organizations seeking to advance their AI initiatives and innovate using AWS can confidently select Credera as a trusted partner.
John Kendrick, Managing Director at Credera UK, commented on the global impact of this recognition: “Being recognized with the AWS Generative AI Competency highlights Credera’s commitment to delivering world-class AI solutions for our clients globally.” He emphasized the team’s dedication, stating, “Our teams are passionate about guiding organizations through their AI journeys, ensuring they can adopt these advanced technologies with confidence, drive measurable results, and maintain a competitive edge in a rapidly changing landscape.”
Also Read:
- GFT Earns AWS Generative AI Competency, Bolstering AI-Centric Strategy
- EXL Earns Leader Recognition in ISG Provider Lens® Generative AI Services Global Report for 2025
Founded in 1999, Credera has consistently aligned its digital, data, and customer relationship management capabilities to deliver precisely targeted and impactful customer experiences at scale. Leveraging the extensive global reach of Omnicom Group Inc., Credera has experienced sustained and rapid growth since its acquisition by Omnicom in 2018. From 300 employees in three U.S. locations at the time of acquisition, the firm has expanded to a current team of 3,000 members across 17 global locations. Credera and its network companies have garnered numerous accolades, including being named a five-time Best Workplace in Consulting & Professional Services and a Forbes World’s Best Management Consulting Firm.
