TLDR: Progress Software has announced the early access of Progress Agentic RAG for Sitefinity, marking the introduction of the first generative Content Management System (CMS) built on trusted AI. This innovation integrates Retrieval-Augmented Generation (RAG) with real-time content assembly to deliver hyper-personalized, dynamically generated digital experiences, addressing the evolving demands for intelligent and verified content delivery.
BURLINGTON, Mass. – November 13, 2025 – Progress Software (NASDAQ: PRGS), a leading provider of AI-powered digital experience and infrastructure software, today announced the early access of Progress® Agentic RAG for Sitefinity®. This groundbreaking enterprise-grade capability is set to redefine digital experiences by introducing the industry’s first generative Content Management System (CMS) with built-in, trusted AI functionalities.
The new offering combines Retrieval-Augmented Generation (RAG) with real-time content assembly directly within the Sitefinity platform. This integration enables organizations to transform static enterprise knowledge into verified, dynamically generated digital experiences, delivering instant and hyper-personalized journeys that are currently unmatched by traditional CMS solutions.
Progress Agentic RAG for Sitefinity introduces native, multilingual, agentic RAG-driven experiences. It empowers the delivery of dynamically generated user experiences that respond in real-time to a site visitor’s specific prompts and intent. A core focus of this innovation is ensuring content integrity and trustworthiness, incorporating built-in source traceability, robust brand governance, and comprehensive compliance controls.
Furthermore, the solution supports Generative Engine Optimization (GEO), a crucial feature designed to help organizations maximize their content visibility within large language models (LLMs). This ensures that the intelligent content generated is not only relevant but also discoverable in the broader AI-driven digital landscape.
Rick van Emmerik, Chief Marketing Officer at Progress, emphasized the transformative potential, stating, “Progress is redefining what’s possible with Sitefinity—introducing adaptive, AI-driven experiences that respond in real time to each user’s context and intent.” This sentiment was echoed by Loren Jarrett, EVP & GM, Digital Experience, Progress Software, who added, “AI has fundamentally changed the way people access information. As a result, traditional websites with pre-structured content will soon be obsolete. Organizations need to provide a modern prompt-driven, totally dynamic information experience for their website visitors, and Progress Agentic RAG for Sitefinity makes this a reality.”
The introduction of this generative CMS directly addresses a critical challenge faced by organizations today: unlocking valuable knowledge often trapped across various portals, documents, and legacy systems. It also meets the growing user expectation for direct, verified answers tailored to their immediate needs, moving beyond static web pages or lengthy search processes. By uniting advanced retrieval mechanisms with real-time experience assembly, Progress enables the conversion of static information into brand-governed, hyper-personalized interactions.
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This unified, AI-driven system is designed to replace traditional static pages and manual content rules with intelligent, trustworthy experiences derived directly from an organization’s approved content. It represents a significant leap forward in aligning content, context, and customer intent to deliver a superior user experience.
