TLDR: AKQA has announced the promotion of Rodney Greenfield to Executive Director of AI & Data, a move that will see him spearhead the agency’s artificial intelligence strategy and offerings throughout Australia and New Zealand.
AKQA, a leading design and innovation agency, has strategically bolstered its commitment to artificial intelligence and data by promoting Rodney Greenfield to the pivotal role of Executive Director of AI & Data. This significant appointment, effective August 22, 2025, underscores AKQA’s dedication to integrating advanced AI capabilities into its core services and client solutions across the Australia and New Zealand (ANZ) region.
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In his expanded capacity, Greenfield will be responsible for shaping and driving AKQA’s overarching strategy in artificial intelligence and data. His mandate includes developing innovative AI-driven offerings, enhancing the agency’s data analytics capabilities, and ensuring that AKQA remains at the forefront of technological advancements in the rapidly evolving digital landscape. This leadership role is expected to significantly influence how AKQA leverages AI to deliver more impactful and data-informed creative and strategic outcomes for its diverse client portfolio in Australia and New Zealand.
