TLDR: Aitu, the pioneering AI-driven apparel manufacturing brand, launched in Shanghai on September 23, 2025, introducing its A1 robot and AI10 device. The event, themed ‘AI Reinvents Sewing Machine,’ showcased significant advancements in smart apparel production, marking the dawn of ‘autonomous sewing’ and emphasizing AI’s role in transforming the global garment industry.
Shanghai, September 25, 2025 – Aitu, heralded as the world’s first AI-powered apparel manufacturing brand, made a significant global impact with its launch event in Shanghai on September 23rd. The event, themed ‘AI Reinvents Sewing Machine,’ was livestreamed worldwide, presenting groundbreaking technological advancements in AI-enabled smart apparel manufacturing and offering innovative solutions for the global apparel industry’s rapid development.
A pivotal moment of the launch was the debut of the A1 robot, autonomously developed by Aitu. Described as the first female sewing robot, its introduction was met with enthusiasm as it demonstrated highly precise fabric sewing operations through a real-time live display. This demonstration officially heralded the advent of the ‘autonomous sewing’ era in apparel production.
Further solidifying its technological prowess, Aitu was recognized with the ‘2025 IFA Artificial Intelligence Product Innovation Gold Award’ at the International Consumer Electronics Show (IFA) in Berlin, Germany.
Steven, CEO of Aitu, articulated the brand’s vision, stating, ‘The essence of AI is to ‘master human experience’.’ He added that Aitu is ‘driven by the philosophy of ‘turning tools into partners’,’ which led to the creation of the world’s first AI sewing equipment category. The company’s name, Aitu, pays homage to AI pioneer Alan Turing, reflecting its core mission: ‘Made Intelligent, Made For Creation.’
The event also highlighted Aitu’s successful collaborations with key industry partners, including Thailand’s NICE and Decathlon’s Wuhan factory. These joint innovations have been crucial in transitioning AI sewing technology from research and development into practical, real-world applications, paving the way for a new phase of AI-coordinated development within the industry.
Dr. Hu, Aitu’s Chief Product Officer, further unveiled the AI10, a device designed to leverage operators’ experience, underscoring the brand’s commitment to innovative Chinese solutions that redefine apparel manufacturing through AI. Remy, Global Partner at IDEO, emphasized Aitu’s human-centric approach, noting that ‘User-focused designs, ergonomic interfaces, and intuitive features reduce worker stress, enhance talent retention, and build lasting brand trust.’
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The global launch of Aitu marks a significant milestone in AI-driven sewing manufacturing, poised to accelerate the apparel industry’s evolution towards intelligent, high-end, and customized production, providing tangible solutions for this transformative upgrade.
