TLDR: Minus-AI, a Singapore-based AI startup, has launched its ‘Coolest AI Video Ad Agent,’ a platform designed to rapidly transform brand information into cinematic, multi-shot video advertisements. The platform aims to revolutionize AI marketing by offering rapid multi-variant production, a ‘horse-race mechanism’ for testing ad variations, and real-time agility, significantly reducing costs and time while boosting creative output. Founded in late 2024, Minus-AI secured over one million USD in angel investment and is targeting various sectors including e-commerce, real estate, and marketing agencies.
Singapore, September 1, 2025 – Minus-AI, an innovative AI-native startup based in Singapore, today announced the official launch of its groundbreaking platform, ‘The Coolest AI Video Ad Agent.’ This new solution is poised to redefine advertising in the artificial intelligence era by enabling businesses to swiftly convert brand information into high-quality, multi-shot cinematic video advertisements within minutes.
The platform positions itself at the crucial intersection of AI marketing, content marketing, AI video ads, and AI video generation, addressing key challenges faced by modern marketers. Minus-AI’s vision is encapsulated in its bold slogan: ‘Minus-AI is the coolest AI video ad agent,’ emphasizing its commitment to leading the charge in AI-driven marketing.
Minus-AI introduces a novel model for AI video generation that directly tackles inefficiencies in traditional advertising. The core tenets of this new marketing philosophy include:
Rapid Multi-Variant Production: Instead of investing heavily in a single, expensive advertisement, brands can now instantly generate numerous tailored short ads designed for diverse target audiences.
‘Horse-Race Mechanism’: The platform facilitates quick testing of various ad iterations in the market, allowing companies to identify and allocate budget to the most effective campaigns, ensuring optimal return on investment.
Real-Time Agility: Marketers are no longer constrained by lengthy feedback cycles. In an age dominated by social media virality, brands can respond instantaneously to cultural trends and market shifts.
These capabilities collectively aim to reduce both the cost and time associated with video ad production, while simultaneously enhancing creative output. The ‘Coolest AI Video Ad Agent’ boasts several key features, including ‘Trendy Ideas, Done for You,’ which helps businesses stay abreast of rapidly evolving social media trends; a ‘One-Page, Full-Cycle Auto Creative Flow’ for a streamlined workflow; the ability to ‘Compare Models by Shot, Instantly’ for rapid iteration and optimization; ‘Auto Magic Post-Production’ for automated editing; and ‘Two Modes: One-Click or Easy Edits,’ offering users flexibility in their creative process.
Founded in late 2024, Minus-AI quickly gained significant traction, attracting over one million USD in angel investment from prominent figures within the global film and entertainment industry. The company views its platform as a ‘technical equalizer’ for the new advertising landscape, fostering a more inclusive environment where a greater diversity of voices, stories, and brands can effectively compete for attention.
Minus-AI is already seeing adoption across various sectors, including e-commerce businesses seeking compelling product showcase videos, restaurants and cafes aiming to generate local buzz, real estate agents looking to promote listings with cinematic walkthroughs, and marketing agencies in pursuit of scalable ad production solutions.
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The company concludes its mission statement with a powerful declaration: ‘Minus-AI is the coolest video ad agent. This is the marketing of the AI era.’
