TLDR: Treasure Data, a leading Intelligent Customer Data Platform (CDP), has achieved the Amazon Web Services (AWS) Generative AI Competency. This recognition highlights their expertise in helping global brands leverage generative AI for hyper-personalized customer experiences, increased revenue, and reduced marketing costs.
MOUNTAIN VIEW, Calif. – October 17, 2025 – Treasure Data, the Intelligent Customer Data Platform (CDP) designed for enterprise-scale operations, today announced it has successfully achieved the Amazon Web Services (AWS) Generative AI Competency. This significant accomplishment positions Treasure Data as a key AWS Partner, recognized for its technical proficiency and proven success in assisting customers and the broader AWS Partner Network in advancing generative AI technologies.
The AWS Generative AI Competency specifically acknowledges Treasure Data’s capability to support global brands in their customer data and ‘agentic AI’ requirements. The company has demonstrated extensive experience and expertise through successful projects, utilizing generative AI solutions to drive digital transformation strategies. These initiatives aim to enhance customer experiences, deliver highly personalized and engaging content, streamline workflows, and produce actionable results powered by AWS’s generative AI technology.
Kaz Ohta, CEO and co-founder of Treasure Data, emphasized the company’s vision, stating, “In the new era of agentic marketing, Treasure Data is redefining 1:1 personalization to help global brands boost revenue and lower marketing costs.” He added, “We’re proud to achieve the AWS Generative AI Competency. By leveraging the agility, breadth of services, and pace of innovation that AWS provides, we can help enterprises accelerate growth through hyper-personalized, AI-powered customer experiences.”
The AWS Competency Program is designed to connect customers with AWS Partners who possess deep knowledge and technical expertise in implementing AWS technologies and best practices for generative AI adoption. These partners play a crucial role in facilitating the seamless integration and deployment of AWS-based solutions, catering to the diverse needs of both startups and large global enterprises.
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Treasure Data’s ‘AI Agent Foundry’ is a testament to its commitment, empowering enterprises to build trusted and secure AI agents directly on their proprietary customer data. This capability underscores the company’s dedication to enabling businesses to harness the full potential of generative AI in a secure and effective manner.
