TLDR: Twelve Labs, a San Francisco-based artificial intelligence startup, is making significant strides in video understanding technology. The company recently secured substantial investments, including $50 million from NVIDIA’s NVentures and NEA, and an additional $3 million from SK Telecom. Recognized as a top AI startup, Twelve Labs is developing multimodal AI models that can comprehend and search video content, positioning itself at the forefront of the evolving video AI landscape.
San Francisco, CA – Twelve Labs, an artificial intelligence startup founded in 2021, is rapidly emerging as a leader in the field of video understanding. The company specializes in developing sophisticated multimodal AI models designed to interpret and enable search capabilities within video content, a critical advancement for various industries.
Twelve Labs has recently garnered significant financial backing, underscoring investor confidence in its innovative technology. In June, the company successfully secured approximately $50 million in funding from prominent investors, including NVentures, a subsidiary of NVIDIA, and NEA. Further solidifying its financial position and strategic partnerships, SK Telecom announced a $3 million investment in Twelve Labs.
The company’s pioneering work has not gone unnoticed within the tech community. For three consecutive years since 2022, Twelve Labs has been recognized by global research firm CB Insight, earning a spot on its prestigious ‘AI100’ list, which highlights the top 100 AI startups worldwide.
Twelve Labs continues to push the boundaries of AI in video. At the ‘2025 NewConTech Conference,’ Jung Jin-woo, a director at Twelve Labs, delivered a presentation on the ‘Future of Computer Vision, VFM,’ showcasing the company’s forward-thinking approach to the technology. Furthermore, Twelve Labs has made its ‘Pegasus-1.2,’ a video language generation AI, publicly available, demonstrating its commitment to advancing the field and providing accessible tools.
Also Read:
- Andreessen Horowitz Leads $2 Billion Investment in Mira Murati’s Thinking Machines Lab, Bolstering Generative AI Frontier
- Moonvalley Secures $84 Million to Advance Ethical AI Video Generation for Professionals
Strategic collaborations are also a key part of Twelve Labs’ growth. The company was featured as one of the ‘K-AI Alliance’ partners by SK Telecom at the MWC25 event, indicating its role in broader industry initiatives aimed at fostering AI innovation.
