TLDR: South Korean edtech leader Woongjin ThinkBig is set to officially launch its groundbreaking AI-based reading platform, ‘Booxtory,’ in the second half of 2025, following its recognition with a CES 2025 Best of Innovation Award in Artificial Intelligence. The platform digitizes paper books in real-time, offering immersive and personalized reading experiences through features like audio narration, AI-generated songs, theatre mode, and real-time translation, alongside four other AI-driven educational solutions.
Woongjin ThinkBig, a prominent South Korean educational technology company, is poised to revolutionize the reading experience with the official launch of its artificial intelligence (AI)-based platform, ‘Booxtory,’ in the latter half of 2025. The platform has already garnered significant international acclaim, securing a prestigious CES 2025 Best of Innovation Award in the Artificial Intelligence category. This recognition underscores Woongjin ThinkBig’s leadership in integrating advanced technology with education, marking a historic achievement for the Korean education industry, with the ARpedia series, which Booxtory builds upon, receiving its fourth consecutive CES Innovation Award.
‘Booxtory’ is designed to make reading more accessible and engaging for individuals of all ages, from children to adults with reading difficulties, and even language learners. The core innovation lies in its ability to digitize paper books in real-time using a mobile device or tablet. Once a book is scanned, the AI analyzes its content and transforms it into an interactive and immersive experience.
The platform boasts a suite of advanced AI-powered features:
Real-time Digitization and Audio Narration: Books are instantly scanned, and their content is converted into audio or standard reading formats.
Personalized Engagement: For children, ‘Booxtory’ enhances engagement with various sound effects and visual enhancements related to the story. It can even narrate stories in familiar voices, including a parent’s or a voice actor’s.
Song Mode: This unique feature allows the platform to generate a song based on the story’s content, adding a musical dimension to reading.
Theatre Mode: ‘Booxtory’ can create a cinematic storytelling experience, transforming the narrative into a theatre-like presentation.
Real-time Translation: The platform offers real-time translation into multiple languages, enabling readers to explore books in different languages and serving as a valuable tool for language acquisition. As Rachell Son, a representative from Woongjin ThinkBig, explained, ‘Through our application, it’s able to scan every kind of picture book and analyze it and detect its contents and make reading into an audio version or a regular normal reading version.’
Easy Reading Mode: Catering to adults with reading difficulties and individuals with developmental disabilities, this mode provides additional support and adapts text presentation based on listener preferences, ensuring broader accessibility.
In addition to ‘Booxtory,’ Woongjin ThinkBig plans to introduce four other AI-based educational solutions in the second half of 2025: AI Descriptive Evaluation, AI Reading Wizard, AI Automatic Question Generation, and AI Counseling Teacher. These initiatives further solidify the company’s commitment to leveraging AI to transform the educational landscape. [Summary]
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The company official highlighted the intense competition at CES 2025, particularly within the AI sector, stating, ‘We won the highest innovation award by beating major global conglomerates,’ emphasizing the global significance of this accomplishment. ‘Booxtory’ is built upon Woongjin ThinkBig’s existing ARpedia augmented reality (AR) reading solution, showcasing a seamless blend of AR, AI, and immersive storytelling elements to redefine the reading experience.


