TLDR: Search.com, a Public Good division, has launched an innovative AI GPT chat platform that allows users to earn cash back, provides revenue-sharing opportunities for publishers, and offers a clutter-free environment for brands. This model aims to democratize AI search by making it free for consumers and profitable for content creators.
LOS ANGELES, August 6, 2025 – Search.com, a subsidiary of Public Good, is set to redefine the artificial intelligence (AI) chat landscape with the introduction of its groundbreaking generative AI search platform. This new model is designed to benefit consumers, publishers, and brands by disrupting traditional AI chat economics.
For consumers, Search.com offers a completely free-to-use platform, ensuring equitable access to knowledge without the typical charges for usage or premium features found on other platforms. In a significant shift, users can now earn cash back, discounts, and exclusive offers from premium brands. A subscription membership program further enhances this by providing a 10% cash back on purchases made through the platform. This innovative approach means that instead of paying for AI chat services, users can actually earn from them.
Melissa Anderson, President of Public Good, emphasized the transformative nature of this model, stating, “Our cashback approach not only democratizes AI search but also fosters stronger connections between consumers, publishers and brands.”
Publishers, who traditionally face costs when integrating search functionalities into their websites, will now experience a reversal of fortunes. Search.com’s powerful AI search capabilities allow publishers to earn revenue, effectively transforming a cost center into a profit center. The platform also ensures proper attribution and monetization for publisher content, addressing concerns about content scraping without reciprocal value. Anderson added, “Publishers have gotten the short end of the stick, and we’re here to change that. We are passionate about how our publisher monetization solutions support journalism.”
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Brands are also poised to gain significant advantages, including unparalleled visibility and engagement opportunities. As consumers increasingly turn to AI chat for advice on products and services, Search.com enables brands to connect with them in ‘contextual moments of motivation’ within an AI-driven chat interface. This clean, clutter-free environment ensures brands secure 100% dedicated consumer attention. The new AI platform is readily accessible across desktop and mobile devices, supporting both iOS and Android operating systems.
