TLDR: KPMG has significantly expanded its investment in Agentforce, Salesforce’s AI-powered digital labor platform, to integrate artificial intelligence into its core go-to-market operations worldwide. This strategic move aims to automate routine tasks, streamline client interactions, and enable professionals to focus on higher-value analytical and creative work, all while adhering to KPMG’s rigorous Trusted AI Framework.
New York, NY – October 14, 2025 – KPMG has announced a substantial expansion of its investment in Agentforce, the advanced ‘agentic layer’ of Salesforce’s digital labor platform, marking a pivotal step in embedding artificial intelligence across its global operations. This initiative is designed to revolutionize KPMG’s go-to-market strategies and enhance both professional and client experiences.
The deployment of Agentforce to KPMG professionals worldwide will empower teams to automate time-consuming tasks such as research, streamline preparations for client meetings, and efficiently summarize key insights. These capabilities are expected to significantly strengthen client discussions at every touchpoint, allowing KPMG professionals to dedicate more time to strategic analytical work, foster creativity, and drive growth. The firm anticipates that this will accelerate client interactions and improve the ability to quickly identify and act on market insights.
Matthew Fidler, KPMG Principal and the firm’s Salesforce platform leader, emphasized the strategic importance of this integration: “Leveraging our ‘client zero’ experience, we are putting AI directly into the hands of our professionals to translate insights into powerful, co-developed solutions for our clients. By embedding AI and AI agents across our operations and applying our Trusted AI framework, we enable our teams to focus on high-value analytical work that drives creativity and growth. This is the true power of our 360-relationship model, deeply embedding AI to benefit all aspects of our work with clients globally.”
KPMG has rigorously vetted Agentforce against its comprehensive Trusted AI Framework, a standard applied to all AI deployments to ensure responsible and ethical use, built on principles of privacy, transparency, and data integrity. This framework instills confidence in the adoption of the technology for both the firm and its clients.
Beyond internal enhancements, KPMG is committed to sharing its learnings from this internal deployment with shared customers of Salesforce. The firm is actively developing Agentforce accelerators tailored for various industries, including healthcare, life sciences, financial services, and technology. These accelerators are designed to facilitate faster agent deployment for clients, maximizing value through industry-specific, scalable roadmaps that prioritize regulatory compliance.
Sanjna Parulekar, SVP of Product Marketing at Salesforce, commented on KPMG’s forward-thinking approach: “With Agentforce, KPMG is making a meaningful shift toward becoming an agentic enterprise. KPMG is using AI agents to automate repetitive, time-consuming tasks that slow teams down, allowing its employees to focus on more strategic work.”
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This expanded investment in Agentforce aligns with KPMG’s broader strategy to lead in AI-powered business transformation. The firm recently launched Workbench, a global AI platform that supports interoperable agent-to-agent communication and integrates AI capabilities from various leading platforms, including Salesforce. This allows clients to select the most suitable AI model or agent for specific tasks, with Agentforce playing a crucial role in orchestrating these capabilities to improve connectivity and accelerate AI adoption. KPMG has also committed significant investments, including $100 million over four years with Google Cloud and a $2 billion, five-year AI and cloud initiative with Microsoft, underscoring its comprehensive commitment to AI innovation.
