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HomeNews & Current EventsQuantum Metric Honored with ISG Software Innovation Award for...

Quantum Metric Honored with ISG Software Innovation Award for Pioneering Generative AI in Digital Analytics

TLDR: Quantum Metric has received the Artificial Intelligence Award in the 2025 ISG Software Innovation Awards for North America, recognizing its groundbreaking Felix AI, a generative AI-powered technology that transforms digital experience analytics.

COLORADO SPRINGS, Colo. – October 2, 2025 – Quantum Metric, a leading customer-driven digital analytics platform, today announced its recognition with the Artificial Intelligence Award at the 2025 ISG Software Innovation Awards™ for North America. This prestigious accolade, presented by Information Services Group (ISG), celebrates software providers whose innovations are instrumental in driving business and IT transformation. Quantum Metric was specifically lauded for its breakthrough work with Felix AI, a generative AI-powered technology that is reshaping how brands approach digital experience analytics to swiftly comprehend and address customer needs.

The award ceremony took place at the ISG Sourcing Industry Awards gala on September 17, 2025, in Dallas. This recognition underscores Quantum Metric’s pivotal role in leveraging AI to accelerate digital decision-making and foster more human-centered customer experiences. Felix AI empowers teams across various industries to transition from initial questions to actionable decisions within seconds, thereby enabling them to operate with enhanced speed, confidence, and empathy.

In a remarkable span of just 18 months, Felix AI has already delivered significant benefits to global enterprises, including:
* Reducing analysis time from hours to mere minutes.
* Improving decision-making speed by double-digit percentages.
* Decreasing contact center call durations and associated costs.

Built upon the extensive breadth and depth of data and insights inherent in the Quantum Metric platform, Felix AI is poised to lay the groundwork for the next evolution of AI, transitioning from generative to agentic capabilities. Mario Ciabarra, CEO and Founder of Quantum Metric, stated, “This award validates the power of Felix AI to redefine how enterprises understand and respond to their customers. This is just the beginning. The future of AI analytics is autonomous, powered by intelligent agents that shift the focus from dashboards to decisions, eliminating the heavy-lifting and streamlining how insights turn into action.”

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Quantum Metric is renowned as a customer-driven digital analytics platform for leading enterprises, offering an AI-driven approach to monitor, diagnose, and optimize digital customer journeys. The platform provides in-depth customer understanding, quantified and aligned with core business objectives. Currently, Quantum Metric captures insights from 50% of the world’s internet users, assisting global brands across all industries in gaining profound customer understanding with greater speed and efficiency.

Tanya Menon
Tanya Menonhttps://blogs.edgentiq.com
Tanya Menon is a real-time news specialist focusing on fast updates and micro-analysis of the global AI market. Known for her agile and energetic reporting style, Tanya leverages automation tools to scan emerging news signals and deliver concise, actionable updates. Her coverage is essential for decision-makers who need the GenAI headlines before they go mainstream. You can reach her out at: [email protected]

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