TLDR: Ringly.io, a leading AI-powered phone support platform, has announced a significant achievement: its system can now independently resolve up to 90% of incoming customer calls for e-commerce businesses. This milestone highlights a growing trend towards AI automation in customer service, offering 24/7 availability, reduced costs, and improved efficiency for online retailers.
Ringly.io, an innovative AI-powered phone support platform tailored for online retailers, has reached a pivotal milestone, successfully resolving an impressive 90% of incoming customer calls for e-commerce businesses. This significant development, announced on July 21, 2025, underscores a transformative shift in how e-commerce brands manage their tier-one customer support, moving towards greater automation and less reliance on traditional live agents.
The company’s AI phone agents are engineered specifically for online stores, providing round-the-clock availability and handling a vast array of common customer inquiries without human intervention. These include routine tasks such as order tracking, processing returns, providing product details, and answering frequently asked questions. By automating these repetitive interactions, Ringly.io effectively eliminates customer wait times and can reduce operating costs by up to 90% for businesses.
This advancement comes at a time when e-commerce businesses are actively seeking scalable and consistent customer service solutions, driven by ongoing labor shortages and increasing consumer expectations for immediate support. Pilot programs conducted across 2,179 online stores have demonstrated substantial improvements in operational efficiency. Several brands leveraging Ringly.io’s platform have reported a 50% decrease in average call handling time and a noticeable increase in customer satisfaction ratings.
Specific success stories highlight the platform’s impact: a Shopify-based cosmetics company achieved a 78% first call resolution rate within its initial month of deploying Ringly.io’s AI agents. Furthermore, an online supplement store successfully recovered over 30% of abandoned carts through personalized follow-up calls initiated by the system.
Laix, the founder of an e-commerce store that adopted Ringly.io’s AI support in early 2025, praised the system, stating, “It really sounds like a human. What stood out is not just the speed, but the consistency of the responses on every call.” Unlike conventional human call centers that operate in shifts, Ringly.io’s AI agents offer immediate responses and can manage multiple calls concurrently.
The platform boasts support for over 30 languages and seamlessly integrates with popular e-commerce tools and platforms, including Shopify and Zapier, connecting with over 7,000 tools in total. This robust integration allows for real-time access to crucial business data, enabling the AI to provide accurate and personalized support. For complex issues that require human intervention, the AI agents are capable of smoothly transferring calls to live agents.
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Founded in Rotterdam, Netherlands, Ringly.io has experienced rapid growth since its inception, now serving more than 2,100 brands globally. The company’s innovative approach was recognized at BubbleCon 2024, where it was awarded “Most Innovative App.” Ringly.io’s AI phone agents can also learn from a store’s specific data, including website content, files, text, and videos, ensuring highly relevant and brand-consistent interactions. The system supports both inbound customer service calls and outbound calls for initiatives like abandoned cart recovery.
