TLDR: KB Financial Group Chairman Yang Jong-hee has underscored the artificial intelligence (AI) transformation as both a critical challenge and a significant opportunity for the company to generate new value. During a recent management workshop, Yang emphasized the importance of AI preparedness, revealing plans to deploy over 250 AI agents across 39 business areas within the next three years to integrate AI as a core work partner for employees.
Seoul, South Korea – July 13, 2025 – KB Financial Group is strategically positioning itself at the forefront of the artificial intelligence revolution, with Chairman Yang Jong-hee articulating a vision that sees AI transformation as a pivotal moment for the financial giant. Speaking at a management workshop held at the KB Insurance Talentium training center in Sacheon, Gyeongnam, on July 11th and 12th, Chairman Yang stated, ‘The era of the artificial intelligence (AI) transformation is both a crisis and a new opportunity for KB Financial to create added value.’
The two-day workshop, attended by over 270 executives from various KB Financial Group affiliates, focused on ‘The group’s level-up strategy under the new financial environment.’ Discussions revolved around sustainable growth strategies and structural innovation, with a particular emphasis on four key agendas: customers, efficiency, AI, and inclusiveness.
A highlight of the event was the dedicated AI session, where Kim Byung-jip, head of Financial AI Center 1, and Lee Kyung-jong, head of Financial AI Center 2, provided comprehensive updates on the development and practical applications of AI agents within the group’s affiliates. They also outlined future implementation plans, signaling a robust commitment to integrating AI into core operations.
In a significant move towards this AI-driven future, KB Financial Group announced its ambitious plan to introduce more than 250 AI agents across 39 distinct business areas over the next three years. These AI agents are defined as sophisticated artificial intelligence systems capable of autonomously understanding objectives, planning, and executing necessary tasks, thereby serving as effective work partners for all employees.
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This strategic push into AI aligns with Chairman Yang’s broader vision for 2025, where he previously noted, ‘This year will be a year of unpredictable chaos and sudden changes. KB Financial should showcase confidence and stability to offset the anxiety of customers and the market.’ He has consistently emphasized the need for a robust data infrastructure, stating in June 2025 that ‘Data has true value only when the problem to be solved and what we want to know are clear, rather than mere collection itself.’ The group plans to regularize data innovation seminars to foster a data and AI-centered financial ecosystem, aiming to enhance customer experiences through advanced financial data analysis and the application of marketing prediction models.


